IdeaBar

Production Outsourcing

Prepared by Green Dot Advertising — October 12, 2020

Production & Scope of Work

Deliver flexible and scaleable ad production services, including HTML5 animation as well as print production for IdeaBar.  

Solutions summary:

Green Dot has a full time team of in-house designers and digital artists who have the capabilities needed to assist IdeaBar with professional, reliable and fast turn digital ad production services. The requested 20 to 40 hour per week blocks can be accommodated using existing in-house resources, while if additional volume is required we can also staff requests up to 80 hours per week and beyond with advance notice.

Timing – The packages presented in this proposal are priced for a standard 3-5 day turnaround and include two sets of revisions. 24 hour turnaround can be accommodated at rush rates, which are time and a half – so a 50% premium on the corresponding regular rate.

Pricing – pricing options are detailed as blocks of hours per week – either 20 or 40 hours. A three month (90 day) minimum contract term is required. Pricing is set at $65 p/h for print production, $75 per hour for static digital ad production, and $85 p/h for animated digital ad production.

Client Portal – Green Dot provides access to a client proofing portal for everyone on the client team at no additional cost. All proofs and associated revision requests are managed via the portal.

Capabilities – Green Dot is a full service digital marketing agency. From design and production, to web development, Google Ads, Facebook and Instagram, as well as YouTube, LinkedIn and Twitter, retargeting, video and content production – we are staffed to handle it all. Even more important, our team is accustom to working with in-house teams on the client side to fill gaps and help with volume.

Static Digital Ads

Static Digital HTML5 Ad Production

This section details pricing for the production of static digital ad units based on supplied, approved ad proof by the client.  The project includes creating a series of digital display ad sizes for static ad units as directed by the client, including two rounds of revisions. Standard turnaround time is 3-5 business days. All media specifications and assets needed (fonts, images, logos, etc.) to produce the ad units will be supplied by the client.

Static Ad Production – $75 p/h
20 hours per week – $1,500

Estimated time to setup (7) ad sizes for one digital ad concept with revisions – 1 hr project management, 2 hrs layout, 1 hr programming

 

Includes the Following:
  • Project management
  • Digital ad production
  • HTML5 coding
  • Includes click tag
  • 2 sets of revisions
  • Access to client portal

Animated Digital Ads

Animated Digital HTML5 Ad Production

This section details pricing for the production of animated digital ad units based on supplied, approved ad proofs by the client.  The project includes creating a series of digital display ad sizes for animated ad units as directed by the client, including two rounds of revisions. Standard turnaround time is 3-5 business days. All media specifications and assets / frames needed (fonts, images, logos, etc.) to produce the animated ad units will be supplied by the client.

Animated Ad Production – $85 p/h
20 hrs per week = $1,700
Estimated time to setup (7) ad sizes for one digital ad concept with revisions – 1 hr of project management, 3 hrs layout, 3 hrs programming

Includes the Following:
  • Project management
  • Digital ad production
  • HTML5 coding and animation
  • Includes click tag
  • 2 sets of revisions
  • Access to client portal

Services Summary & Pricing

Services Summary & Pricing

Static Digital Ads

Project includes:

  1. Project management
  2. Digital ad production
  3. HTML5 coding
  4. Includes click tag
  5. 2 sets of revisions
  6. Access to client portal

Hourly rate: $75

Animated Digital Ads

Project includes:

  1. Project management
  2. Digital ad production
  3. HTML5 coding and animation
  4. Includes click tag
  5. 2 sets of revisions
  6. Access to client portal

Hourly rate – $85

Print Ad Production

Project Includes:

  1. Project Management
  2. Layout and final production
  3. (2) sets of revisions
  4. Final high-res PDF file

Hourly rate – $75

Projected Monthly Payments

Month 1Month 2Month 3Month 4Month 5Month 6
Static Digital Ads - 20 hrs / week$6,750$6,750$6,750$6,750$6,750$6,750
Animated Digital Ads - 20 hrs / week$7,650$7,650$7,650$7,650$7,650$7,650
Print Ads - 10 hrs per week$3,375$3,375$3,375$3,375$3,375$3,375
Monthly Totals$17,775$17,775$17,775$17,775$17,775$17,775

Ready to Get Started?

To accept this proposal please complete the form below. You’ll receive an email confirmation and your account executive will reach out to you soon thereafter.

Notes

Terms and Conditions

Agreement & Definitions

The purpose of this agreement is to establish a continuing and mutually beneficial, cooperative Client / Agency relationship. This agreement is governed by the laws of the state of Florida. Hereinafter, “Client” is defined as the company and person executing this agreement, and “Agency” is defined as Behr Advertising, Inc. d/b/a Green Dot Advertising.

Ownership & Custody

All creative concepts, ideas and designs, prepared for and purchased by the Client shall be the property of the Client on receipt of payment. This includes the final approved version of any digital files for contracted work – i.e. the brochure, video or website. However, this does not include any working files or digital assets generated by the Agency that are not part of the final deliverable or required for the final deliverable to function. In the simplest terms, output files belong to Client and working files belong to the Agency. Copyright of all material produced for the Client is vested in the client, except where previous copyright may exist in purchased material. We, the Agency shall retain, in our care digital files of advertising creative produced on behalf of the Client for a period of three (3) years. Any physical materials such as film, mechanicals or printer’s proofs will not be stored or recovered unless specifically requested by the Client and agreed to by the Agency in writing. Any media assets supplied to the Agency by the Client, including designs, layouts, logos, photography and video shall remain the sole property of the client and may not be used by the Agency for other projects. The Agency agrees to store these assets in good faith and return them to the Client upon request.

Confidentiality

It shall be our duty as the Client’s agency not to discuss any confidential information entrusted to us by the Client without authorization. All studies and research done on behalf of the Client and paid for by the Client shall remain confidential to the Client.

Contract Term & Cancellation

This agreement is for described work only and is based upon acceptance by the Client within 30 days. The terms are month to month and this agreement can be cancelled in writing by either party with at least thirty (30) days written notice.

Obligation to Media & Suppliers

The Client authorizes the Agency to purchase and place advertising, and authorize media and production commitments for the Client, and to obligate the Client contractually or otherwise for the payment of such advertising, media and production projects. The Agency will service and bill the Client each month where payment is due the Agency. Once payment has been made to the Agency, the Agency assumes full financial responsibility for remitting payment to the media or vendors in a timely manner. If however, the Client fails to remit payment to the Agency, then financial responsibility for payment lies with the Client and not with the Agency.

Legal Liability & Indemnification

The Agency shall not be liable for delay, omission or error, in any advertisement or marketing communications in the absence of willful fault or neglect. The Agency agrees to exercise its best judgement in the preparation and placing of all advertising and marketing materials for the Client with a view to avoiding any claims, proceedings or suits being made against the Client or the Agency. It is agreed however that the Client will indemnify the Agency against any loss we may incur as the result of any claim, suit or proceedings made or brought against the Agency based upon any advertising or marketing campaigns which the Agency prepared or managed for the Client based on information provided by the Client or published by the Client in the past. Likewise, the Agency will indemnify the Client against any loss the Client may sustain as a result of any claim, suit or proceeding made or brought against the Client caused by the Agency’s negligence.

Authorized Signature